Purchasely product updates - June 2023
9 June 2023
Company News Purchasely Platform Paywall A/B Testing Product UpdatesPurchasely product updates from Stripe, MoEngage, mparticle integrations to UX and A/B test enhancements.
Get our latest resource
10 Tips to Optimize Your App Paywall
Discover the 10 indispensable tips for optimizing your paywall in this insightful eBook.
Get our latest resource
Lifecycle Paywall Engagement
This ebook provides lifecycle paywall engagement tips, applicable paywall examples, and benchmarks for each stage of the funnel.
Bomee Lafitte
Content Marketing Manager @ Purchasely
As a lead sponsor of the App Growth Summit NYC 2023, attending the event was a fantastic experience for us. Purchasely's booth was a bustling hub throughout the day, with a steady stream of visits from solution providers and big and small mobile apps. It was an excellent opportunity for us to network and connect with a diverse range of industry professionals.
Read on for our key takeaways from AGS NYC 2023 and the recap of the event's only session covering full-funnel churn mitigation, retention, and paywall optimization.
The event offered valuable insights on how to achieve full-funnel growth and maintain users over the long haul.
In general, the main topics discussed were user acquisition, onboarding, customer insights, growth strategies, and retention optimization. As a provider of world-class technology for mobile app monetization and growth maximization, we were right in our element!
Some of the sessions we were delighted to participate in were:
The App Growth Summit NYC 2023 was truly a win-win event where we made a lot of new connections and gained valuable insights.
We look forward to coming back to AGS, which will soon take place in Berlin on 19-20 April 2023.
Learn more about our next destination AGS Berlin 2023 and schedule a chat with our team here.
The highlight of the event for Purchasely was Nicolas Tissier's session on in-app paywall optimization.
As the CEO of Purchasely, Nicolas is an expert in driving app revenue through paywall optimization. His session, "In-App Paywall Optimization: Advanced Tactics and Examples" provided attendees with valuable insights and best practices for maximizing retention and minimizing churn.
Nicolas began by acknowledging the universal challenge of boosting an app's revenue - the issue of churn throughout the subscriber journey. He then continued to highlight each stage of the app user journey, presenting some impressive statistics about the specific pain points and benchmarks for each stage, as well as some noteworthy best practices.
To illustrate his points, he provided several examples of paywalls from a variety of apps, including some from Purchasely's customers including Kidly, Just a baby, Kidslox, WeFast, and more.
Did you miss Nicolas's session as AGS NYC 2023? or do you need an In-App Paywall Optimization handbook for yourself and your team?
Download the session slides to learn more about
✔️ The pain point: churns throughout the subscriber journey
✔️ Solution: advanced tactics to minimize churn and maximize retention
✔️ Examples: retention maximization best practices from Purchasely customers and more
9 June 2023
Company News Purchasely Platform Paywall A/B Testing Product UpdatesPurchasely product updates from Stripe, MoEngage, mparticle integrations to UX and A/B test enhancements.
Jeff Grang
Co-founder & CPO @ Purchasely
7 June 2023
Company News Subscription Retention User Journey AcquisitionPurchasely’s top takeaways from MAU Vegas, May 23-25, 2023.
Bomee Lafitte
Content Marketing Manager @ Purchasely
27 April 2023
Company NewsCome see Purchasely at MAU Vegas 2023, the world's leading mobile acquisition and retention summit!
Bomee Lafitte
Content Marketing Manager @ Purchasely