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Everything You Need to Know About Programmatic Advertising: WHYs, HOWs, and WHATs
28 July 2023
Acquisition AdsWhat is Programmatic Advertising, why is it beneficial, how to implement it. (Guest article by IconPeak)
IconPeak
Buying an App - A Guide to Acquiring a Mobile App Business
5 July 2023
Acquisition Mobile APPA Guide to Buying an App: Considerations for Acquiring a Mobile App, Build vs. Buy, and Creating Your Own vs. Purchasing an Existing App.
Bomee Lafitte
Content Marketing Manager @ Purchasely
Turning ordinary apps into worldwide leaders with Vincent Hart de Keating (Kovalee)
15 June 2023
Retention Podcast Acquisition Paywall A/B TestingVincent Hart de Keating, the CEO of Kovalee, a non-gaming app publishing platform, shares insights into what it takes to turn ordinary apps into...
Bomee Lafitte
Content Marketing Manager @ Purchasely
How Can Subscription Apps Leverage iOS In-App Events?
13 June 2023
Subscription Apple App Store Acquisition Guest ArticleBoost subscriber engagement with iOS in-app events. Gain tips from AppTweak about optimizing in-app event content, timing, target audiences, and more.
Justin Duckers
App Growth Consultant @ AppTweak
MAU Vegas 2023 recap: New connections, insights, and unforgettable moments
7 June 2023
Company News Subscription Retention User Journey AcquisitionPurchasely’s top takeaways from MAU Vegas, May 23-25, 2023.
Bomee Lafitte
Content Marketing Manager @ Purchasely
Redefining motivation and user retention in the fitness app landscape with Rowan Pereira (Sweatcoin)
5 June 2023
Retention Podcast AcquisitionThis podcast episode delves into Sweatcoin's fascinating features, remarkable growth trajectory, and the strategies behind its user acquisition.
Bomee Lafitte
Content Marketing Manager @ Purchasely
Transitioning to Digital: Insights from Michael Ribero of The Washington Post
11 May 2023
Subscription Retention Podcast Acquisition NewsThe Washington Post boasts one of the biggest digital readerships. Learn about its transition to digital and success secrets.
Bomee Lafitte
Content Marketing Manager @ Purchasely
App Growth Summit NYC 2023 Recap
12 April 2023
Company News Subscription Retention User Journey AcquisitionPurchasely’s top takeaways from the App Growth Summit New York, March 30, 2023.
Bomee Lafitte
Content Marketing Manager @ Purchasely
How to grow a subscription app business and its user base globally by Olivier Lemarié (PhotoRoom)
2 March 2023
Subscription Podcast Acquisition PhotoPhotoRoom VP Growth shares the challenges of scaling a business across multiple markets, and the importance of experimentation and community-building.
Bomee Lafitte
Content Marketing Manager @ Purchasely
Business of Apps Podcast - Improving Your App Subscription Funnels
12 January 2023
Subscription User Journey Podcast AcquisitionBusiness of Apps Podcast: Improving Your App Subscription Funnels with Jeff Grang (Purchasely's CPO)
Bomee Lafitte
Content Marketing Manager @ Purchasely
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