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Leading Apps use Purchasely to design user journeys and increase conversion, engagement and retention across the lifecycle.

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How L'Équipe's App Became Its Flagship Product

Twenty years, media chased print then web. Mobile was an afterthought. But is a daily app reader any less loyal than a newsstand regular?

Camille Ardisson
Head of Marketing
Camille Ardisson
Head of Marketing
Featured
Playbook
8 App Onboarding Flows that Actually Convert

Onboarding is the moment that decides whether a user sticks around or churns, we broke down 8 standout flows (TikTok, Wise, Nike, and more) to find the patterns behind onboarding that actually converts

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Growing Its Subscription Revenue +70%: L'Équipe's Winning Bet

L'Équipe turned its app into a growth engine, driving +70% subscription revenue in 9 months by putting experimentation in marketing's hands with Purchasely

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Subscriptions: The Good, The Bad And The Overused

David Heinemeier Hansson’s Case for One-Time Purchases

Vanina Nguimbi
Marketing
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Subscription League Berlin Recap

Leaders from Clay, Paired, Tandem and truemetrics sat down in Berlin to argue paywall and subscription strategy. Here is what they agreed on, and where they did not.

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Scaling Mojo: How to Build a Subscription App with 40M+ Downloads

Francescu Santoni, CEO of Mojo, on App Growth, Subscription Strategies, and AI's Role in Empowering Social Media Creators. He shares his journey building one of today's most popular video content apps.

Vanina Nguimbi
Marketing
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Q&A - How to choose the right In-App Purchase strategy for your app

There is no single right in-app purchase strategy, only the one that fits your app. Purchasely CPO Jeff Grang answers the questions growth teams actually ask.

Jeff Grang
CEO
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Purchasely Paywall Gallery - Optimize your paywalls like the best

Get inspired by native paywalls powered by Purchasely. Learn how to make them yours with our Paywall Builder and see its customization capacities.

Jeff Grang
CEO
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Paywall placement optimization 101

The most updated definition of paywall Placement and optimization knowhows

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8 App Onboarding Flows that Actually Convert

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Guides & Playbooks
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Growing Subscription Revenue +70%: L'Équipe's Winning Bet

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Case studies
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Increasing MRR by 85% Against Free Competitors: TomTom's Experiment-led Playbook

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Enhancing User Experience through Personalization

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